We take your privacy seriously so we’d like to explain our privacy policy to you. Some of the information below may be a little technical but it’s important that you read and understand what follows because it explains how Potential Plus Consultancy Ltd will collect and use your personal information.

Your Personal Data:

How do we collect your personal information?

We may collect your personal information through some of the following ways:

When you register or use http://www.potentialplusinternational.com (the “Website”).

When completing any forms for our services and contracts.

When you engage with Potential Plus Consultancy Ltd, we may collect your name and contact data, along with information about your organisation, to support that engagement.

When you contact Potential Plus Consultancy Ltd by telephone or email.

What sort of Information do we collect about you?

Potential Plus Consultancy Ltd will be what’s known as the ‘Controller’ of the personal data you provide to us. We only collect basic personal data about you which does not include any sensitive data, such as race, ethnicity, religious or political opinion, etc. This does however include name, address, email, telephone numbers, (including your mobile number), etc.

Some emails that we send you have no tracking in at all e.g. service emails with invoices attached. However, the newsletters we send can track, at an individual level, whether the user has opened and clicked on the email. We do not use this information at a personal level, rather we use it to understand open and click rates on our emails to try and improve them.

Why we need it

We need to know your basic personal data in order to provide you with information and analysis services in line with our offering. We will not collect any personal data from you we do not need in order to provide and oversee this service to you, nor will we collect any financial data without your permission.

What we do with it

We do not sell or trade your personal information with third parties for their marketing purposes without your consent.  All the personal data we process is processed by our staff in the UK however we may disclose your personal information for processing to service providers who perform functions on our behalf such as IT and system administration; mailing services; profiling consultancies as part of our contract, our professional advisers; government bodies and law enforcement agencies in relation to a suspected breach of law; regulatory authorities and other relevant jurisdictions who require reporting of processing activities in certain circumstances.  Where we make such disclosures we require these organisations to respect the security of your personal data and to treat it in accordance with the law.  On the occasion that we use third party service providers based outside the European Economic Area we do our best to ensure a similar degree of security of data by ensuring safeguards are implemented. We may also from time to time send you other information, to include thought leadership articles, updates, or any other materials related to your programme.

Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.  In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know such data.  They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

How long we keep it

We are required under UK tax law to keep your basic personal data (name, address, contact details) for a minimum of 6 years after you cease to be a customer, for tax purposes. After which time it will be destroyed. The personal data we store and use for marketing purposes will be kept with us until we receive notification from you that you no longer wish to receive this information.

What we would also like to do with it

This information is not shared with third purposes and you can unsubscribe at any time via phone or email. We would however like to use your name and email address to inform you of our latest articles/newsletters and similar products.

What are your rights?

If at any point you believe the information we process on you is incorrect or needs updating you can request to see this information and have it corrected or deleted. If you wish to raise a complaint on how we have handled your personal data, you can contact

team@potentialplus-int.com and we will investigate the matter.

If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office (ICO).

How can I unsubscribe?

If at any point you no longer wish us to hold your personal information or you do not wish to receive information from us then you can click onto the “unsubscribe” link in any communication that we send to you by email which will automatically unsubscribe you from that type of communication or you can email us direct at team@potentialplus-int.com .

You agree that you do not object to us using your personal information for any of the purposes outlined in this privacy policy and you confirm that you do not and will not consider any of these purposes as a breach of any of your rights under the Privacy and Electronic Communications (EC Directive) Regulations 2003.

We will not keep your personal information processed by us for any purpose or purposes for longer than is necessary for that purpose or for those purposes. Under data protection legislation you have the right to access information held about you.

We hope that this explains things clearly – and please be aware you can set your browser to reject cookies or you can delete them yourself if you wish. For full information on how to delete cookies please visit aboutcookies.org (this will open in a new window – please note that we can’t be responsible for the content of external websites).


Please check back frequently to see any updates or changes to our privacy policy.

For any questions regarding this policy, please contact us:           http://www.potentialplusinternational.com/contact/